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Global Artificial Intelligence in Market research report provides detail information about Market Introduction, Market Summary, Global market Revenue (Revenue USD), Market Drivers, Market Restraints, Market Opportunities, Competitive Analysis, Regional and Country Level.
Artificial Intelligence in Market Size Covers Global Industry Analysis, Size, Share, CAGR, Trends, Forecast And Business Opportunity.
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Global Artificial Intelligence in Marketing market is valued at USD 6.99 Billion in 2018 and expected to reach USD 37.08 Billion by 2025 with the CAGR of 26.98% over the forecast period.
Growing adoption of customer-centric marketing strategies and increased use of social media for advertising are some of the factors which are expected to drive the growth of Global Artificial Intelligence in Marketing Market.
Scope of Global Artificial Intelligence in Marketing Market Report–
Artificial intelligence (AI) in marketing is the process of utilizing data models, mathematics and algorithms to generate insights that can be used by marketers. Marketers will use AI-derived insights to guide future decisions about campaign spending, strategy and content topics. AI in marketing can be used in planning, production personalization, promotion, and performance stages of marketing. In addition, artificial intelligence can be used in an unattended manner, to directly instrument and optimize campaigns without human intervention. AI in marketing utilizes machine learning and neural networks to derive analysis and pattern matching insights from large sets of customer and user data (e.g., purchases, web visits, clicks, product usage, etc.). The insights are delivered to marketers via dashboards, reports and recommendations. Companies have been using AI technology in marketing for their products. Sales forecasting, lead generation, customer acquisition, advertisement optimization, and many more marketing tools are offered by AI.
Global Artificial Intelligence in Marketing Market report is segmented on the basis of offering, deployment type, application, technology, end-user and region & country level. Based upon offering, artificial intelligence is classified into hardware, software and services. Based upon deployment type, artificial intelligence in marketing market is classified into cloud and on premises. Based upon application, the market is classified into social media advertising, search advertising, dynamic pricing, virtual assistant, content Cu ration, Sales & marketing automation, analytics platform and others. Based upon technology, artificial intelligence in marketing market is classified into machine learning, context-aware computing, natural language processing and computer vision. Based upon end-user artificial intelligence in marketing market is classified into BFSI, retail, consumer goods, media & entertainment, enterprise and others.
The regions covered in this Global Artificial Intelligence in marketing market report are North America, Europe, Asia-Pacific and Rest of the World. On the basis of country level market of Artificial Intelligence in Marketing is sub divided into U.S., Mexico, Canada, UK, France, Germany, Italy, China, Japan, India, South East Asia, GCC, Africa, etc.
Key Players for Global Artificial Intelligence in Marketing Market Report–
Global artificial intelligence in marketing market Report covers prominent players are like Google Inc., IBM Corporation, Albert Technologies, Salesforce.com, Inc., Intel Corporation, Amazon.com, Inc., NVIDIA Corporation, Microsoft Corporation, and Sentient Technologies Holdings Ltd. and others.
Growing Adoption of Customer-Centric Marketing Strategies and Increased Use of Social Media for Advertising are the Major Factors Expected to Drive the Market Growth.
Growing adoption of customer-centric marketing strategies and increased use of social media for advertising are some of the major factors which are expected to drive the growth of artificial intelligence in marketing market. Artificial Intelligence is a key component of the popular social networks use every single day. Many social networks give marketers an exceptional ability to run paid ads to platform users based on highly granular demographic and social targeting. Sprout Social Insights stated that the 79% of Twitter users like to discover what’s new, making it the top platform for discovery. People are also 26% more likely to view ads on the platform than on any other leading platform. Additionally, 89% of marketers use Facebook in their brand marketing efforts. 83% of surveyed consumers use the platform. According to Social Media Marketing Statistics, there are 3.48 billion social media users in 2020, with the worldwide total growing by 288 million (9 percent) since this time last year.
However, high cost and maintenance, lack of creativity, continuous supervision, data protection and security issues may hinder the growth of artificial intelligence in marketing market. In spite of that, increasing successive merger and acquisitions strategies, geography expansion, research & development, new product introduction strategies to perform further business expansion can create various opportunities for the further growth of the market.
North America is Expected to Dominate the Global Artificial Intelligence in Marketing Market
North America is expected to dominate the global artificial intelligence in marketing market due to the increased use of social media for advertising in this region. Sprout Social Insights stated that the Facebook use among U.S. marketers is on a slight increase from 86.3% in 2018 to 86.8% in 2019. This number will likely reach 87.1% in 2020. According to Social Media Statistics, instagram is also the only platform where there’s a significant increase in usage by U.S marketers. The number jumped from 69.2% in 2018 to 73.2% in 2019, with a possibility of reaching 75.3% in 2020.
Europe is the second largest market for artificial intelligence in marketing. According to Eurostat’s statistic, In 2019 53 % of EU enterprises used at least one type of social media, with more than eight out of ten of these businesses (86 %) using social media to build their image and to market products. Asia pacific is expected to witness a significant growth in this market doe to increasing adoption of AI technology by SMEs and large enterprises and prevalence of market players in this region.
Key Benefits for Global Artificial Intelligence in Marketing Market Report–
Global market report covers in depth historical and forecast analysis.
Global market research report provides detail information about Market Introduction, Market Summary, Global market Revenue (Revenue USD), Market Drivers, Market Restraints, Market opportunities, Competitive Analysis, Regional and Country Level.
Global market report helps to identify opportunities in market place.
Global market report covers extensive analysis of emerging trends and competitive landscape.
Global Artificial Intelligence in Marketing Market Segmentation:–
By Offering:
- Hardware
- Software
- Services
By Deployment Type:
By Application:
- Social Media Advertising
- Search Advertising
- Dynamic Pricing
- Virtual Assistant
- Content Curation
- Sales & Marketing Automation
- Analytics Platform
- Others
By Technology:
- Machine Learning
- Context-Aware Computing
- Natural Language Processing
- Computer Vision
By End-User:
- BFSI
- Retail
- Consumer Goods
- Media & Entertainment
- Enterprise
- Others
By Regional & Country Analysis:
- North America
- Europe
- Asia Pacific
- China
- Japan
- India
- Southeast Asia
- Latin America
- Middle East and Africa
- GCC
- Africa
- Rest of Middle East and Africa
Need a PDF of the global market report? Visit: https://industrystatsreport.com/Request/Sample?ResearchPostId=12809&RequestType=Methodology
Table of Content:
Market Overview: The report begins with this section where product overview and highlights of product and application segments of the Global Artificial Intelligence in Market are provided. Highlights of the segmentation study include price, revenue, sales, sales growth rate, and market share by product.
Competition by Company: Here, the competition in the Worldwide Global Artificial Intelligence in Market is analyzed, By price, revenue, sales, and market share by company, market rate, competitive situations Landscape, and latest trends, merger, expansion, acquisition, and market shares of top companies.
Company Profiles and Sales Data: As the name suggests, this section gives the sales data of key players of the Global Artificial Intelligence in Market as well as some useful information on their business. It talks about the gross margin, price, revenue, products, and their specifications, type, applications, competitors, manufacturing base, and the main business of key players operating in the Global Artificial Intelligence in Market.
Market Status and Outlook by Region: In this section, the report discusses about gross margin, sales, revenue, production, market share, CAGR, and market size by region. Here, the Global Artificial Intelligence in Market is deeply analyzed on the basis of regions and countries such as North America, Europe, China, India, Japan, and the MEA.
Application or End User: This section of the research study shows how different end-user/application segments contribute to the Global Artificial Intelligence in Market.
Market Forecast: Here, the report offers a complete forecast of the Global Artificial Intelligence in Market by product, application, and region. It also offers global sales and revenue forecast for all years of the forecast period.
Research Findings and Conclusion: This is one of the last sections of the report where the findings of the analysts and the conclusion of the research study are provided.
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